CupofJo 2022 Babaà sale

CupofJo 2022 Babaà sale

Our favorite time of the year is finally here: our annual babaà giveaway! We get sooooo many emails and comments and DMs asking when it will arrive, and the answer is today.

For years, we’ve been fans of babaà, the Madrid-based knitwear line, founded by a mother of four. Their timeless pieces are made with 100% natural materials and crafted by artisans in Spain. The babaà team is passionate about creating sustainable clothes that are soft to the touch and last for generations.

CupofJo 2022 Babaà sale

How lovely is this layering cardigan? And the pint-sized knit?

All their colors are beautiful, especially the spring shades. And how great is this deep navy?

Also, the pockets are A+.

The classic sweaters look great pulled over shirts, jeans, tees, dresses, pajamas, you name it. I love the idea that my future grandchildren will wear my sweater, too.

Today, babaà is offering one lucky reader an item of their choice. For a chance to win this giveaway, please visit babaà’s online shop, and leave a comment below telling us your favorite piece. The winner will be chosen tomorrow at random. Good luck!

Great news for all readers: Get 20% off all babaà knits using code COJ22. Good through March 31st. Thank you so much!

P.S. Only the cutest photo I’ve ever seen in a shop, nbd.

(This post is sponsored by babaà, a brand who we have worn and loved for years. Thank you for supporting the brands that support Cup of Jo.)